SBS is the full-service marketing & communications agency you need.

Isn't it time to get more for your marketing efforts?

The Fundamental Difference

Too many small and mid-sized organizations approach marketing like the world is one big microphone. They spend all of their time planning what they want to tell the world without ever taking into account what their target audience want and needs to hear. As a result, executives are losing confidence that their marketing efforts can effectively connect to a business outcome. SBS is a forward thinking agency helping organizations of today to shift their approach from merely amplifying their voice to assessing the customer's journey and leveraging a full range of marketing and communications resources to effectively meet them along that journey and guide them home.
01

Market Research & Consulting

Marketing and communication is about capturing and making use of attention. In order to change the behavior of an individual we have to understand them, their journey, and the other providers competing for their attention. The data is available. We help acquire and apply it to develop strategies that work.

Customer Journey Development

Gain a deeper understanding of your target market, target buyers, and their unique customer journey.

Competitive Analysis

We provide you with in-depth competitive analysis on how your top competitors are leveraging digital, positioning themselves, and communicating with the world. By knowing the playbook of the competitors, we can more effectively develop yours.

Macro Positioning

Once we intimately understand our target audience, their journey, and how our competitors are positioned to capture their attention, we know exactly how to positioning your product or service.
02

Creative & Design

We help our clients communicate in a way that gives their target audience the freedom of choice. It's not about writing or recording video or design or animation. It's about giving your target audience to power of choice to interact with your organization the way they want, not they way they are given.

Touch Point Mapping

Your buyers are acquiring more information outside of formal meetings than they are in the active evaluations. If you are not positioned where they are going to acquire that information you are vulnerable. Touch Point Mapping is how we ensure we are where we need to be when marketing and communicating to the world.

Mixed-Media Strategy

Gain immediate access to a sustainable content marketing infrastructure: written, video, graphic design, imagery, animation, and more.  

Operational Efficiency

Most organizations struggle with marketing because it is time consuming and unsustainable. Leverage our turnkey infrastructure to efficiently create at scale.
03

Media Production

Tap into our turnkey production infrastructure to tell a full range of compelling stories that connect with and influence your target audience.

Pre-Production

Marketing is designed to connect to a business outcome. Before we produce any content, we prepare by ensuring the production strategy and infrastructure is in alignment with the desired business outcome we aim to create by bringing this media to life.

Production

We have it all covered. Access to the equipment or the right creative professionals should never be a reason not to communicate with your customers. With SBS, you will never worry about this again.

Post-Production

Once we produce the media - audio, video, animations, etc. - we use our post production capabilities to edit and finish the piece. This same workflow applies to on-going social content or a high-end documentary style project and everything in between.
04

Post Creative Analysis

Great content starts a conversation. Our PCA capabilities allow us to listen and improve. After a campaign or period of content marketing, we collect and analyze the qualitative and quantitative data. This allows us to use the feedback loop to drive smarter strategy and the making of higher quality decisions.

Always Listening

We have to listen before and after we speak. This creates a healthy feedback loop from all digital and non-digital platforms where we can learn about our customer, our competitors, and our level of effectiveness. Brands that don't listen are brands that eventually fall.

Assess Positioning

We must know whether or not we are engaging the right audience. What about the industry or level in the organization? Are we well-positioned or not? The more we understand about our ideal customer and the current community engaging with our brand, the more we can fuel more impactful strategy and execution.

Designed To Improve

We will collect and analyze everything available to us to understand what is working, what is not, and how can we improve. This ensures your dollar is working smarter and smarter, each passing day.
Read More